A newsworthy angle
We find the part of your business that makes a strong WHCO story—not a list of talking points.
WHCO Business Spotlight
Your business has a story.
Let’s tell people about it.
One professionally produced Reel that introduces your business to the Central Oregon community through the people, place and idea behind it.
Ask about an upcoming weekWhat’s included
Story first.
Promotion second.
This is not a conventional commercial or a separate advertising style. Your Spotlight uses the same recognizable format as the WHCO Reels your customers already watch.
The familiar WHCO format
John delivers the story in the same green-screen format viewers recognize, supported by three background images.
Script, edit and publication
WHCO writes and produces the Reel, then publishes it for more than 20,000 Central Oregonians.
Featured-business recognition
Your logo joins the collection of local businesses featured by WHCO.
The process
Simple on your end.
Handled on ours.
- Find the story.A short conversation gives us the angle and the details viewers need.
- Build the WHCO Reel.John delivers the story on green screen while three supporting images provide the visual background.
- Launch the Spotlight.WHCO edits and publishes the finished Reel in our established daily-news style.
Social proof, without the clutter
Businesses featured by WHCO.
As Spotlights launch, their logos will appear here as a clean record of the local businesses that have worked with WHCO—without creating hundreds of outdated promotional pages.
Featured partner
SafeSplash Swim School
Business Spotlights are paid collaborations and are clearly identified. WHCO independently selects its news coverage.
One business. One week.
Give Central Oregon a reason to remember yours.
Tell us what makes your business worth knowing. We’ll help find the story and share current availability.
Check availability